On April 26, we once again celebrate World Intellectual Property Day. It’s a good moment to remember that ideas, brand identity, and know-how are increasingly becoming a company’s most valuable assets. The key question is: when should you start protecting them?
This topic is discussed by Anna Gołębiowska in an interview for “Dziennik Gazeta Prawna”. As she emphasizes, IP protection should be considered at the product development stage—not only when the risk of infringement arises.
The interview covers topics such as trademark registration, enforcement of rights, pursuing claims, and trade secrets.
The full interview is available HERE.





